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哇..真的太棒了！我找這本書很久了呢！看到博客來的（Services Marketing- People, Technology, Strategy 8-e）

這（Services Marketing- People, Technology, Strategy 8-e）的這本書真的很值得一讀！

（Services Marketing- People, Technology, Strategy 8-e）詳細介紹如下：

Services Marketing- People, Technology, Strate海外不動產投資gy 8-e



商品網址: http://www.books.com.tw/exep/assp.php/tinaliao1968/products/0010718805

商品訊息功能: 土地開發實務

商品訊息描述:

Services Marketing: People, Technology, Strategy is the eighth edition of the globally leading textbook for Services Marketing by Jochen Wirtz and Christopher Lovelock, extensively updated to feature the latest academic research, industry trends, and technology, social media and case examples.

This textbook takes on a strong managerial approach presented through a coherent and progressive pedagogical framework rooted in solid academic research. Featuring cases and examples from all over the world, Services Marketing: People, Technology, Strategy is suitable for students who want to gain a wider managerial view of Services Marketing.

商品訊息簡述:

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  作者： Jochen Wirtz , Christopher Lovelock
  
  新功能介紹
• 出版社：華泰文化
  
  新功能介紹
• 出版日期：2016/05/12
• 語言：英文

Services Marketing- People, Technology, Strategy 8-e

商品網址: http://www.books.com.tw/exep/assp.php/tinaliao1968/products/0010718805

土地開發 土地投資 不動產投資 海外房地產
房地產開發 旅遊地產

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